According to James Corby of Oracle Digital, an Australian SEO company, retailers will see improved sales and increase their consumer base if they develop an online presence.

The Commonwealth Bank of Australia's latest sales indicator showed creative, technologically savvy retailers are reporting higher sales than their less innovative competitors.

Australian shoppers are taking advantage of the strong dollar and purchasing items from online overseas retailers that offer the same items as Australian retailers at lower prices.

Open4Sale recently launched a person-to-person ecommerce solution that connects consumers and retailers using video conferencing technology to enable real-time interaction.

Entrepreneur Wai Hong Fong recently told the Sydney Morning Herald that his multi-niche ecommerce business generated an annual revenue of $2.6 million within its first three years.

A new report from the Productivity Commission discovered a significant number of Australian retailers are planning to launch ecommerce sites in 2012.

With the growth of online shopping, online advertising evolved as well throughout 2011. Companies started to launch online campaigns that not only exposed consumers to products and services, but engaged them in the brand.

Innovations for online stores, social media and mobile technology enable customers to search, browse and purchase items from devices during all hours of the day.

In a piece for Startup Smart, small business coach Debra Templar said retailers will be faced with strong competition in 2012.

A recent report from commercial real estate company CBRE found Sydney, Melbourne and Brisbane are in the top 10 most expensive rental markets for retail space worldwide.