For ecommerce companies located in Australia, taking advantage of the precedent set by Online Shopping USA may prove beneficial.

For online payment providers, the internet is the No. 1 source for spreading information regarding a certain brand, according to a new study by Google and marketing research firm Keller Fay.

Computing giant Google will team up with business software maker MYOB to offer free website hosting to Australian businesses for a limited time, as well as credits toward an AdWords account to help them get off the ground.

Speaking to the Online Retail Forum in Sydney late last week, eBay managing director for Australia and New Zealand Deborah Sharkey said the future looks bright for the country's internet stores, according to the International Business Times.

Crate and Barrel's ecommerce website - CB2 - has followed up an expansion to the U.K. and Australia with a move into New Zealand, the company announced earlier this week.

Because the development of meaningful customer relationships can be critical to the success of an online store, the Sydney Morning Herald recently offered a closer look at the advantages that small ecommerce merchants have over larger corporate brands on the internet.

As online retailers grow, many will face the prospect of moving their business to a new ecommerce platform. As Michael Stearns of the website Practical eCommerce recently wrote, making the switch isn't necessarily easy, but there are some simple steps online merchants can take.

For ecommerce professionals who run an online payment gateway, an ebook can be part of a broader marketing strategy. The website ECommerce-Guide recently offered its advice for online merchants who want to create an ebook for promotional purposes.

Now that ecommerce has become an increasingly crucial aspect of retail operations, it is important for business owners to make their websites as successful as possible. Yet the strategies for doing so are often unclear.